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Behavioural Insights
Thoughtful analysis of how psychology shapes financial behaviour, spending habits, and long term decision making, translating academic research into practical insights that help individuals make smarter, more intentional financial choices.
Questions & Suggestions
Quick update here on my part. As I am really happy the blog has been well received, I should potentially make it a bit more clearer what...
Merle van den Akker
Aug 18, 20182 min read
Balancing Savings and Debt
Not everyone has savings, some just have debt. Others have faired better and have no debt, and on top of that even have savings. Some...
Merle van den Akker
Aug 17, 20184 min read
Mental Accounting Mishaps
When I was younger and got pocket money I always made sure I saved half and was allowed to spend the other half on candy and later on...
Merle van den Akker
Aug 16, 20185 min read
Clinical Consumption
There are tightwads and there are spendthrifts. But even most spendthrifts know when to quit: when the money runs out. But some people...
Merle van den Akker
Aug 14, 20184 min read
Clueless about Contactless
Contactless as a method of payment has been introduced in 2007 within the UK. As of December 2014, there were approximately 58 million...
Merle van den Akker
Aug 13, 20184 min read
What is the Pain of Paying?
I have separation anxiety. Every single time money leaves my hand I feel like I need to sit down and re-think my life choices. I feel...
Merle van den Akker
Aug 12, 20185 min read
Curse of the Credit Cards
Previously, I have posted a historical overview of the developments in payment methods. The main focus being on the introduction and...
Merle van den Akker
Aug 11, 20185 min read
From Cash to Card
Do you remember having to go to the market and dragging with you three kilos of salt and seven bales of hay, just so you could purchase...
Merle van den Akker
Aug 10, 20184 min read
Bad Social Comparison
In my previous post I wrote about social comparison and how it can affect happiness and utility quite directly. I then also mentioned...
Merle van den Akker
Aug 9, 20185 min read
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