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Behavioural Insights
Thoughtful analysis of how psychology shapes financial behaviour, spending habits, and long term decision making, translating academic research into practical insights that help individuals make smarter, more intentional financial choices.
Interview with Nattavudh Powdthavee
Behavioural Economics is a rapidly expanding field and everyday new research is being developed in academia, tested and implemented by...
Merle van den Akker
Aug 5, 20193 min read
Interview with Andrew Oswald
Behavioural Economics is a rapidly expanding field and everyday new research is being developed in academia, tested and implemented by...
Merle van den Akker
Aug 1, 20192 min read
Interview with Dilip Soman
Behavioural Economics is a rapidly expanding field and everyday new research is being developed in academia, tested and implemented by...
Merle van den Akker
Jul 29, 20193 min read
The Financial Detox
My previous article was making a case for the digital detox, although a very modified version. In today's article, I am going to take a...
Merle van den Akker
Jul 25, 20196 min read
Digital Detox: is it for you?
Doing a digital detox (refraining from using electronic connected devices like smartphones, computers, etc.) has become increasingly...
Merle van den Akker
Jul 22, 20195 min read
Motivation vs. Discipline
Most people want to change aspects of their life. We want to earn more, or just have more money left at the end of the month. We'd like...
Merle van den Akker
Jul 18, 20195 min read
Success or Snake oil?
Have you ever looked up what it takes to be successful in your field? Literally, type it into Google and you will thousands of articles...
Merle van den Akker
Jul 15, 20198 min read
Battle of the Behavioural Change Models
There is no lack of behavioural change models. There really isn't. On my blog in itself I have outlined quite a few. On other popular...
Merle van den Akker
Jul 12, 20196 min read
When Rich, When Poor...
You have just been paid. Sweet. Time to treat yourself! Time for dinners, drinks, clothes. Maybe it isn't even that drastic. It might not...
Merle van den Akker
Jul 8, 20195 min read
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