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Behavioural Insights
Thoughtful analysis of how psychology shapes financial behaviour, spending habits, and long term decision making, translating academic research into practical insights that help individuals make smarter, more intentional financial choices.


Selling Yourself (Short)
When making a CV it is important to represent yourself in the most favourable light. You need to be everything a company is looking for,...

Merle van den Akker
May 2, 20195 min read


Online #Ads and other Scams
Everyone remembers the phishing e-mails where an "old associate" or a Nigerian prince had a great, multi-million-dollar deal, just for...

Merle van den Akker
Apr 29, 20194 min read


Methods of Manipulation
One of the most interesting topics in psychology is how you can influence other people. How you can trick, control and outright...

Merle van den Akker
Apr 25, 20196 min read


Knowing when to STOP
I have been seeing (and reading) a lot of articles on people being overworked and redesigning their lives; working smarter not harder....

Merle van den Akker
Apr 15, 20194 min read


I like it because it's Mine: Endowment Effect
Life can be troublesome. The reason it can be so troublesome is that we experience loss. Loss can come in many forms. For example: one of...

Merle van den Akker
Apr 11, 20195 min read


Coding: do I have to?!
If you follow my twitter (or know me in real life), you know I complain about coding a lot. I code in R. It’s the bane of my life. I will...

Merle van den Akker
Apr 8, 20194 min read


Why Study a Liberal Arts & Science Degree?
In my previous article I have done my best trying to explain what a Liberal Arts and Science degree is all about. It was a long article....

Merle van den Akker
Apr 4, 20196 min read


My Interdisciplinary Undergraduate: UCM
When explaining my academic journey, quite a lot of people get stuck on my undergraduate degree. They just have no clue what it is. And...

Merle van den Akker
Apr 1, 20197 min read


Doing Groceries like a Pro
The title of this article might be a bit off. How is me telling you how to do groceries, which you obviously know how to do, even...

Merle van den Akker
Mar 28, 20195 min read
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