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Behavioural Insights
Thoughtful analysis of how psychology shapes financial behaviour, spending habits, and long term decision making, translating academic research into practical insights that help individuals make smarter, more intentional financial choices.
The Dangers of using Spending as a Reward
Are we digging our own financial graves "treating ourselves"? “Treat Yourself.” It’s a very common phrase these days. And it can mean a...
Merle van den Akker
Dec 27, 20194 min read
Interview with Magda Osman
Behavioural Science is a rapidly expanding field and everyday new research is being developed in academia, tested and implemented by...
Merle van den Akker
Dec 23, 20194 min read
The Mystery that is Compound Interest
In my article "Why we need to teach Personal Finance" I have already alluded to the damage compound interest can do. Especially, when no...
Merle van den Akker
Dec 20, 20198 min read
The Curse of Christmas Consumerism
If you can no longer see the Christmas tree through the forest of gifts, have we gone too far? Most of my friends in the UK were aware of...
Merle van den Akker
Dec 18, 20195 min read
Interview with Jez Groom
Behavioural Science is a rapidly expanding field and everyday new research is being developed in academia, tested and implemented by...
Merle van den Akker
Dec 16, 20193 min read
Decisions from Experience vs. Learning: Which Knows Best?
Decisions, decisions, decisions. Sometimes we have been lucky and we have been aided in this process: we have learned about these...
Merle van den Akker
Dec 13, 20193 min read
FAQs About Doing a PhD (in Behavioural Science)
For the Warwick Behavioural Insights Team, members of the leadership (Neo, Tom and myself) decided to host a Q&A session on what it's...
Merle van den Akker
Dec 11, 201910 min read
Interview with Daniel P. Egan
Behavioural Science is a rapidly expanding field and everyday new research is being developed in academia, tested and implemented by...
Merle van den Akker
Dec 9, 20194 min read
How To Set Up A Successful Goal
We have many desires in life. To be successful, rich, well-liked, healthy, respected, desired, attractive, and many more. For some...
Merle van den Akker
Dec 6, 20195 min read
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